September 5, 2010 8:30 PM
Woolf!
The price tags of 8 famous brand redesigns
Posted by Noelle Chun
Rebranding is not a simple affair. In graphic design alone, costs can include the logo and stationary design, package and label design, website design, and marketing campaign design, according to Graphic Design Blog. For some companies, this has meant exorbitant costs. Graphic Design Blog has rounded up eight famous brand makeovers which dug deep into pockets. They include:
Full story at Graphic Design Blog.
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